SEO / PPC Specialist

il y a 4 jours

Beirut BA LB Primary TechGenies Temps plein
Description

Title: Junior/Mid SEO Specialist

Location: Beirut, Lebanon

What you are expected to be doing:

Auditing websites for areas that can be improved and optimized

Preparing detailed strategy reports

Identifying keywords that drive the most qualified leads

Running PPC campaigns on Google and Facebook

Writing convincing copy and calls-to-action to convert visitors

Setting up analytics dashboards and reporting for client and internal review

Performing on, and off-page optimization Filling websites and other content with effective keywords

Writing effective SEO content for blogs, websites and social media accounts

Developing link building strategies

Analyzing keywords and SEO techniques used by competitors

Keeping updated on white hat and black hat SEO strategies to stay within search engine guidelines



Requirements

What you must have to Qualify:

At least 2 years experience in creating, managing, and optimizing content marketing, content growth and SEO campaigns

Working knowledge of search engine optimization practices

Outstanding ability to think creatively, strategically , and identify and resolve problems

Excellent verbal and written communication skills

Ability to work within a team and independently

Working knowledge of Google analytics, Google search console, Google tag manager, Google site kit, and Google ads manager

Working knowledge of Facebook ad manager

Experience with website optimization tools such as SEMRush and Yoast

Strong organizational, time management, and analytical skills

Working knowledge of at least one marketing automation platform, HubSpot experience a plus


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