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Public Training Sales and Marketing Executive
Il y a 2 mois
The Training Champion is responsible for driving sales of public training programs and enhancing the company's presence across social media platforms.
This role requires a dynamic individual with strong sales acumen, marketing skills, and proficiency in digital tools.The ideal candidate will have a proven track record in sales, exceptional customer service skills, and experience using MS Office, Canva, and social media platforms like LinkedIn.
Key Responsibilities:
Sales & Business Development:
oPromote and sell public training programs to individual clients and corporate customers, with a focus on building long-term relationships.
oIdentify and pursue new sales opportunities through various channels, including networking, cold calling, and digital outreach.
oDevelop and maintain strong relationships with existing clients to ensure repeat business and referrals.
oAchieve or exceed monthly and quarterly sales targets, with specific metrics tied to revenue growth and client acquisition.
oProvide tailored solutions to clients based on their unique needs and industry requirements.
Marketing & Social Media:
oCreate and manage promotional materials for public training programs using Canva and other design tools.
oDevelop and execute social media campaigns to boost engagement and generate leads, with a focus on LinkedIn and other relevant platforms.
oMonitor and analyze the performance of social media campaigns, making data-driven adjustments to optimize results.oCollaborate with the marketing team to align sales strategies with overall marketing objectives and brand messaging.
oUtilize LinkedIn to build a professional network, engage with potential clients, and increase brand visibility.
Customer Relationship Management:
oProvide exceptional customer service by responding to inquiries, offering product information, and resolving issues promptly.
oConduct follow-ups with potential and current clients to nurture relationships and close sales.
oGather customer feedback and insights to improve training programs and customer satisfaction.
oManage and update customer databases using CRM software, ensuring information is current and accurate.
Administrative Tasks:
oMaintain accurate records of all sales activities, customer interactions, and sales performance metrics using CRM software.
oPrepare and present sales reports and forecasts to management, highlighting key achievements and areas for improvement.
oCoordinate with other departments to ensure seamless delivery of training programs and services.
Qualifications:
Education:
Bachelor's degree in Business, Marketing, Sales, or a related field.
Experience:
Minimum of 3-5 years of experience in sales, preferably in the training, education, or B2B sector.
Technical Skills:
oProficiency in MS Office, particularly Excel (for data analysis) and PowerPoint (for presentations).
oDemonstrated experience with Canva or similar graphic design tools for creating marketing materials.
oStrong knowledge of social media platforms, especially LinkedIn, with a proven track record of using these tools for business development.
Communication Skills:
Excellent communication skills in English, both written and verbal. Additional languages are a plus.
Sales Skills:
Strong sales acumen with the ability to negotiate, close deals, and build long-term client relationships.
Customer-Oriented:
A deep understanding of customer needs, with the ability to provide personalized solutions and build lasting relationships