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Senior Paid Search Executive

Il y a 2 mois

Beyrouth, Beyrouth, Liban lxbfYeaa Temps plein
Senior Paid Search Executive

Join our team as a Senior Paid Search Executive and take on the challenge of driving business growth through innovative search marketing strategies.

We are a leading digital marketing agency, dedicated to delivering exceptional results for our clients. As a Senior Paid Search Executive, you will be responsible for creating and activating search campaigns on various platforms, including Google Ads, Bing Ads, and Apple Search.

Key Responsibilities:
  • Develop and execute comprehensive paid search strategies aligned with overall marketing goals, leveraging your expertise in Google Ads, Bing Ads, and Apple Search.
  • Manage and optimize large-scale paid search campaigns across multiple platforms, ensuring maximum ROI and continuous improvement.
  • Collaborate with cross-functional teams to optimize overall digital performance and drive business growth.
  • Analyze campaign performance metrics to identify trends, opportunities, and areas for improvement, using data analysis tools like Google Analytics and Excel.
  • Implement A/B testing and conversion optimization strategies to increase ROI and drive business growth.
  • Manage and mentor a team of paid search executives, providing guidance and support to ensure team success.
Requirements:
  • Bachelor's degree in marketing, business, or a related field, with a Master's degree a plus.
  • 2+ years of experience in paid search advertising, with a proven track record of success.
  • Expert knowledge of Google Ads, Bing Ads, and Apple Search ads platforms.
  • Strong analytical skills and proficiency in data analysis tools like Google Analytics, Excel, and Looker Studio.
  • Excellent project management, organizational, and communications skills.
  • Certifications in Google Ads, Bing Ads, and SA360 a plus.
Preferred Qualifications:
  • Experience with paid search automation tools and platforms.
  • Experience in e-commerce or retail industry.